Episode Details
Back to Episodes
The Effective CMO: Instacart's Laura Jones
Episode 351
Published 1 year, 3 months ago
Description
Instacart grew from a tiny start-up in 2012 to 82.3 million grocery orders in Q1 2025. CMO Laura Jones joins the pod to share how marketing played an important role in that growth. Hosted by Ann Marie Kerwin, Americas Editor, WARC Strategy.
For 40 years, WARC has been providing the marketing industry with rigorous, unbiased evidence and expert effectiveness guidance. The WARC Podcast publishes a new episode every Tuesday and Thursday.
Subscribe to The WARC Podcast here: https://www.warc.com/en/warc-podcasts
Sign up to daily WARC News for free: https://www.warc.com/en/latest
Book a demo: https://www.warc.com/en/subscribe