Episode Details

WEEK 1: Know Your Brand & Audience(July 1-7)


Daily Challenges:


Day 1: Introduction/Challenge Kickoff

• Go Live and introduce yourself, your book(s), and the purpose of this challenge.
• Share what makes you passionate about your message or genre.

Day 2: Brand Story

• Share the story of how/why you became an author.
• Tie your journey to your overall mission and brand.

Day 3: Brand Clarity

• Go Live to describe your author brand in 3-5 words. Explain why.
• Discuss what makes your voice unique.

Day 4: Target Audience Spotlight

• Share with your audience who your ideal reader is.
• Describe their pain points, dreams, or interests as related to your book(s).

Day 5: Core Message

• Go Live about the one main message or theme of your book and why it matters.
• Use storytelling to connect with listeners.

Day 6: Behind the Book

• Share unique behind-the-scenes facts, fun anecdotes, or lessons you learned while writing your book.

Day 7: Brand Imagery Toolkit

• Showcase branded elements: your book cover, author photo, logo, website, or color palette.
• Discuss the meaning or reasoning behind your visual choices.

Weekly Recap & Reflection (Day 7, PM):

• Go Live to recap what you shared this week.
• What did you discover about your brand or message?
• Invite participants to reflect on engagement, feedback, or insights.
• Encourage journaling progress and celebrating visibility wins.

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