Episode Details

🎙️ Episode 31: How to Trade Commercial Property, Buy at Auction... and So Much More! With Jay Howard

Host: Suzi Carter | The Commercial Property Podcast

If you've ever wondered how to really win at commercial property auctions – this episode is your golden ticket. I'm joined by Jay Howard, one of the UK's most knowledgeable auction and investment strategists, to reveal how smart investors trade commercial property for profit – and why auctions are one of the best places to do it.

We dive into:

The truth about how auctions work

How to buy (and sell) with confidence

Where the hidden profits lie – especially in vacant properties

And how to build a resilient, high-yield commercial portfolio using Jay's "Three-Two-One" model

Whether you're just getting into commercial or you're ready to scale strategically, this episode is packed with the real-world frameworks and financial thinking that separate savvy investors from the rest.

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🔍 What You'll Discover:

💡 Auction Tactics That Actually Work
Cut through the hype and get a clear, strategic view of how auctions shape the commercial market – and how you can use them to your advantage.

📊 Yield Arbitrage: Your Secret Profit Weapon
Find out how to spot, time, and structure deals that deliver stronger returns – even in a shifting market.

📐 The Three-Two-One Portfolio Framework
Jay's simple but powerful method to structure your portfolio for maximum upside and minimum risk.

📈 Why IRR > Yield
Get clear on why IRR (Internal Rate of Return) gives you a better investment picture – and how to use it to make smarter, long-term decisions.

🔑 Adding Value Like a Pro
Repositioning, lease structuring, tenant mix – we talk through the practical, often overlooked ways to boost capital and income value.

🚨 How to Navigate Auctions with Confidence
From spotting red flags to knowing when (and how) to bid – this is your no-nonsense guide to commercial property auctions.

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💥 Big Takeaways:

✅ Yield is king – but timing, value, and structure are the crown.
✅ Vacant properties aren't a problem – they're your opportunity.
✅ The best investors think long-term and know their numbers.
✅ Auction brokers can be game-changers for your exit strategy.

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🎯 Want to fast-track your commercial investing journey?
Our flagship mentoring programme, The Board, kicks off again in September 2025. If you're serious about scaling with strategy and support – click here to learn more and book a call with me.

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📩 Want to speak to Jay?
Contact him at info@hammeredauctions.co.uk
Or visit: www.hammeredauctions.co.uk

🎥 Follow Jay's auction wisdom here:
Hammered Auctions YouTube
Property Auction Hunters