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From Burnout to One Million Meals: Cat Harding on Conscious Business and Redefining Success

Published 11 months ago
Description

In this inspiring episode of The Affluent CEO Show, Yuliana sits down with Cat Harding, co-founder of PonyUp for Good—a purpose-driven social enterprise that’s transformed over one million pieces of end-of-life technology into meals for people in need. 

Cat opens up about her 20+ year corporate career, the identity crisis that led her to leave a high-paying job with nothing lined up, and the pivotal moment that birthed her mission-led company. From battling imposter syndrome to navigating a late ADHD diagnosis, Cat’s journey is one of resilience, reinvention, and choosing meaning over status. 

Together, we dive into: 

  • 💻 How PonyUp for Good partners with corporates to reduce landfill and feed communities
  • 🚨 The real definition of failure—and how staying “safe” kept Cat stuck
  • 🧠 Embracing neurodiversity and rewiring outdated beliefs around productivity
  • 💚 How defining your own version of success can change everything
  • 🌱 What it means to build a head and heart business model
  • 🌍 The environmental impact of tech waste—and how circular economy models can change the world


Whether you’re standing at a career crossroads or craving deeper alignment in your business, Cat’s story is a beautiful reminder that it’s never too late to take the leap—and build a legacy that feeds both the planet and the soul.
 
💡 Key Quote:
 
"Failing looked like staying in a job I hated. Taking the leap was the start of truly living."Cat Harding
 
🔗 Connect with Cat Harding:
 
https://www.linkedin.com/in/catharding/

https://www.linkedin.com/company/ponyup-for-good 

https://www.facebook.com/ponyupforgood

https://www.instagram.com/ponyupforgood 

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