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150: Donors Are Shoppers Now. Is Your Nonprofit Ready? with Salvatore Salpietro

Season 1 Episode 150 Published 1 year, 2 months ago
Description

Donors don’t act like traditional donors anymore—they act like digital shoppers. And in this episode, Salvatore Salpietro, Chief Community Officer at Fundraise Up, joins me to break down exactly what that means for your nonprofit.


This isn’t about throwing shade. It’s about meeting donors where they are—on their phones, on the go, and expecting the same seamless experience they get from Amazon, Uber, or Netflix.

Topics:

  • Why nonprofits are 10–20 years behind on digital fundraising
  • How donor expectations mirror consumer habits
  • What nonprofits can ethically borrow from e-commerce brands
  • How better donor experiences drive recurring giving
  • Why “tech hopping” alone won’t fix your fundraising
  • The overlooked power of automation and personalization
  • How nonprofits can stop losing donors with outdated systems
  • Why improving the donor experience isn’t a luxury—it’s a survival move


For a full list of links and resources mentioned in this episode, click here.

Bloomerang is the complete donor, volunteer, and fundraising management solution that helps thousands of nonprofits like yours. Book your demo here. Read The 2026 Giving Signals Report here

Apply here: splendidcourses.com/apply

Resources:

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