Episode Details

Priming: How to Influence Decisions Before You Sell

Your audience makes decisions before they even realize it.
That’s the power of priming—subtle cues that shape perception and behavior.

If someone hears “luxury,” “bespoke,” or “exclusive” early on, their brain frames your offer as high-end—before you ever mention the price.

So don’t start cold.

• Want to sell premium? Prime with premium language.
• Want urgency? Prime with action words.
• Want trust? Prime with authority and social proof.

Set the stage before the pitch.
Because perception isn’t just part of marketing—it is marketing.

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