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What Data Says about Real Pace of the SDV Shift | with Maitê Bezerra of Wards Intelligence

Season 3 Episode 9 Published 1 year, 2 months ago
Description

Filmed at the COVESA All-Member Meeting in Berlin, Germany,  Maitê Bezerra, senior principal analyst, software-defined vehicles for Wards Intelligence (now part of Omdia), shared insights on the automotive industry's shift towards software defined vehicles (SDVs) with host John Heinlein, Ph.D., Chief Marketing Officer of Sonatus. The SDV survey, newly expanded to seven countries, highlights the growing role of AI in vehicles, the timeline of rollout of many key technologies, open source operating systems,  applications of vehicle data, vehicle updates, and especially highlights regional differences from around the world.

The State of Software Defined Vehicles | Key findings from the 2025 edition of the Software-Defined Vehicle Survey 

Chapters:
0:00 Introduction to The Garage Podcast
0:39 Introducing Maitê Bezerra
1:36 Overview of the Annual SDV Survey
3:44 Artificial Intelligence in Vehicles 
6:52 Customer Loyalty and Revenue Generation
10:03 Highest value applications of Vehicle Data
14:01 Open Source Operating Systems 
18:05 Talent Retention Challenges in the Industry
18:46 Business and Organizational Innovations
19:53 Cybersecurity in vehicles
20:49 Integration with IoT and Smart Cities
21:44 Over-the-Air Updates as a Key Trend
23:16 Potential of Virtual Development
24:02 Centralized Vehicle Data Management Challenges
24:48 Upcoming White paper Publication
25:30 Conclusion

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