Episode Details
Back to EpisodesDesigning narratives customers actually resonate with, Marcus Andrews, Pendo
Season 3
Episode 15
Published 1 year, 11 months ago
Description
In this episode of Product Marketing Life, host Collin Mayjack sits down with the king of narrative design, Marcus Andrews.
Collin and Marcus talk about how narrative design can help you gain influence, writing narratives that your customers actually resonate with, and how you know your narrative is working.