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Interview: Steve Martin, author of Messengers, on the eight key traits of an effective messenger
Season 1
Episode 70
Published 1 year ago
Description
In this episode we speak with Steve Martin, co-author of Yes! 60 secrets from the science of persuasion which has sold over 1.5 m million copies. We talk to Steve about his latest work on the messenger effect and the eight traits that make a messenger influential.