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Inside Amazon's $60bn advertising side-hustle

Inside Amazon's $60bn advertising side-hustle

Episode 336 Published 1 year, 4 months ago
Description

Amazon's media 'side hustle' is booming, but that's only part of the story. WARC's Alex Brownsell and Celeste Huang discuss how Amazon's burgeoning ad empire offers new opportunities to brands.

For 40 years, WARC has been providing the marketing industry with rigorous, unbiased evidence and expert effectiveness guidance. The WARC Podcast publishes a new episode every Tuesday and Thursday.

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