Episode Details
Back to EpisodesCreating Memorable Author Book Signing Events That Sell Books
Description
In this game-changing episode, we reveal the secrets that turn ho-hum author book signings into unforgettable experiences.
Discover why the classic author signing model is broken—and how to fix it. We dive deep into proven strategies for pitching bookstores and other venues, creating irresistible event formats, and building connections that keep readers coming back for more. Whether you write thrillers, romance, or nonfiction, you’ll learn how to captivate readers, collect emails, and even secure local media coverage.
This isn’t just about selling books on the day. It’s about creating a ripple effect of opportunities, from retail partnerships to reader loyalty. With real stories of authors who turned quiet signings into packed events—including one unforgettable rain-soaked rescue—this episode gives you everything you need to master events that drive future sales.
Ready to turn your next author book signing into a packed house? Listen now and discover how.
Order Penny's latest book, Think Local Sell Global and start building a book sales strategy you have more control over!
📱 Text Penny & Amy: Send your marketing questions, show feedback, and episode ideas. Text PODCAST to (888) 402-8940 to join and get new episode alerts. Save our number!
⭐ Enjoying the show? Please follow the podcast and leave us a review on Apple Podcasts or Spotify. Your reviews help more authors discover the show!
💬 Don't use Apple Podcasts or Spotify? Email your review to info@amarketingexpert.com and we'll feature it on our website.