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Colin announces the rebranding of the Athletic Fortitude Show to "The Playbook with Colin Jonov," expanding the podcast's focus while maintaining its core values around mindset and performance.

• The rebrand allows for broader conversations beyond athletics, exploring success mindsets from entrepreneurs, doctors, and professionals across all domains
• "The Playbook" represents different strategies or "chapters" people can apply to various life situations
• Identity exploration will become even more central, going deeper into what constitutes identity beyond outcomes
• Social media will consolidate under Colin's personal accounts (@colkyjonov10) for better connection with the audience
• The podcast studio will undergo renovation to match the new brand identity
• Colin views the rebrand as a personal challenge that pushes him beyond his comfort zone
• Future episodes will feature a mix of personal journeys and specific, actionable playbooks for particular domains
• Colin and Steve discuss health experimentation, emphasizing the importance of finding what works individually rather than following rigid frameworks

Stay tuned for the official launch date by subscribing to the newsletter at athleticfortitude.com and following @ColkyJonov10 on social media.

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