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Off-Market Mastery: How to Find Unicorn Deals in Any Market | Brokers Round Table
Description
Key Takeaways:
Relationship Building
Maintain constant communication with property owners (quarterly or at least annually)
Reach out with market updates, recent deals, or just to check in
Prospecting Strategies
Lead with specific tenant requirements
Track potential tenants and market movements
Use AI tools like ChatGPT to analyze property data and narrow down prospects
Deal Flow Techniques
Build relationships across different market segments
Leverage tenant representation to create deal opportunities
Consider co-investing to add more value and understand ownership perspective
Technology and AI Tools
Use platforms like Placer.ai for retail market insights
Utilize AI for email drafting, data analysis, and communication
Leverage tools like Read AI or Otter for meeting transcriptions and team management
Networking and Visibility
Post about your deals on LinkedIn
Establish yourself as an expert in a specific real estate vertical
Stay top of mind by sharing market updates and transaction information