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17 | Do You Have to Do Marketing That You Hate?

Season 1 Episode 17 Published 4 years, 11 months ago
Description

Why do we always feel like we have to grit our teeth and push through marketing that we hate? 

Great news! You do NOT have to do marketing you don't like.

There are a million ways to get visible in your community, build trust and educate your audience.

Out of a million methods, you only need to find what works for you. 

And trust me, there is a marketing avenue out there that is a good fit for you. One that doesn't create friction with your personality or make you feel like some kind of sellout.

This matters because building a business is a long term game. 

I talk about this every episode, but consistency is central to success in marketing. 

Consistency of your message, of your brand, of showing up and getting visible over and over again.

So it’s essential to choose marketing that you enjoy, or can at least tolerate, for the foreseeable future.

Marketing that you hate isn't sustainable in the long term; it will likely burn you out and make you miserable.

Instead, let go of the marketing you hate, in favor of finding out what actually works for you.

It's time to lean into the marketing that you can actually imagine doing for the long game.

Let's dig in to the details on how to actually make this happen. Listen to episode #17 now.

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