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15. Baking it Down - Sales Talks and Reframing

Season 1 Episode 15 Published 4 years, 9 months ago
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Heyo! It's the Sugar Cookie Marketing Group twins on episode 15 of a seemingly never-ending season 1 of the Baking it Down Podcast. If you're new here, welcome - we're a group of bakers here to buff up that bottom line. 

Here's what we're covering this week:

  • Intro 
  • Marketing Minutes - Open-Ended Questions vs Closed Questions
  • The Business of Baking - Reframing
  • Voicemails / Texts / Emails (571) 556-5644)
  • Group Stuff - Upcoming Lives and such.
  • Twinterests - things I'm into that I think you should know about.
  • Sponsor - Eddie the Edible Printer


In The Marketing Minutes, Corrie talks about leading the online conversation with clients consolidating as many "steps" in your funnel into a single message. This leads the conversation, gets you answers faster, and keeping potential leads from falling out of your funnel. 


In The Business of Baking, Heather talks about reframing. We look at our lives through a unique perspective of our past experiences - however, that can lead to business no-no's like being defensive or coming across as harsh or callused. Learn to REFRAME!

Next, in Voicemails, we have four voicemails this week - how do you announce a short break without giving out all the details? Do you pay yourself hourly or salary? 

  • Call / Text: (571) 556-5644
  • Email: hello@sugarcookiemarketing[dot]com


Group Stuff. Want to do a Facebook live in the group? Sign up! Just message the Sugar Cookie Marketing page to 


Podcast Mail Bag - Totally forgot about this AGAIN! Why am I the way I am?

  • 15000 Potomac Town Place, Suite 245, Woodbridge, VA 22191


And almost lastly - whatever I find interesting (twinteresting):

  • Corrie: Dehydrator Liners!
  • Heather: The Secret To-Do List.


Finally Sponsors

  • Eddie the Edible Printer!
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