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Hey, it's the Sugar Cookie Marketing Facebook Group Baking it Down podcast! If you're new here (hey mom), welcome! 

Here's what we're covering this week:

• Intro
• Marketing Minutes - Main Street Marketing
• Business of Baking - Validation Station
• The Course Recap - Hawaiian Bake-Along
• Voicemails / Texts / Emails (571) 556-5644
• Group Stuff - Upcoming Lives and such.
• Twinterests
• Sponsors
• MailBag!

In the Marketing Minutes, Heather recaps poor Raj the Lawyer's communication and how, being on the receiving end of communication, the follow-up is the key to earning your client's trust. Sending an email 2 weeks before their order is due confirming order detail, pickup dates, and everything else? *chef's kiss*

In the Business of Baking, Corrie recaps our recent DIY Kit pick-up shenanigans and what worked so that we had a 100% (knocks on wood) pick-up rate within the allotted time frame. The key? You guessed it - communication. 

We launched the SCM Course called The Cookie College. We have ten seats opening up, so feel free to preview what you'd get with your $68/mo membership at www.thecookiecollege.com/membership. This week Corrie delved in deeper to those DIY kits we talked about earlier. The College covers everything we do - including our drip campaign emails members are free to s-t-e-a-l.

In Voicemails, we covered how you'd handle delivery charges and what you could do to market yourself to a business form (never forgetting Sarah Marshall).

• Call / Text: (571) 556-5644
• Email: hello@sugarcookiemarketing[dot]com

In Group Stuff, we have a few fun things past and coming up:

• Lawyer Baker AMA with Tammy Browning-Smith
•  Macaron Making - Swiss Method (no kid interruptions) Pt 2 with the Martins
• Coming: Last Minute Online Flash Sales with Vida Carroll
• Coming: Bake Along: Creme Brûlée & Lemon Curd with James Martin
• Coming: Time and Organization using Asana with Alondra Mercado
• Coming: Bakery Cleaning & Organization with Bev Hansen

Our Podcast Sponsors are:

• Eddie the Printer - https://www.primera.com/edible-ink-printer.html
• CastIron.me - https://www.castiron.me/
• BaketyBakes - 10% off with promo code TWINS - https://baketybakeidaho.com

And lastly - the MAILBAG which was awesome. Caitlin Armstrong sent us a Christmas ornament honoring Corrie's never-ending stint in Facebook jail, and Heather sent us Bucee's Nuggets!