Episode Details

That’s the question Julia Horne found herself asking—14 years after turning a nursery sing-along into one of the most joyful, multicultural early years programs in London.

She wasn’t trying to become an entrepreneur. She was a singer, a mum, and a volunteer with a knack for connecting through music. But one forgotten playlist (hello ADHD), a car full of reggae and calypso CDs, and a very enthusiastic group of toddlers later… Juma’s Journeys was born.

Fast-forward over a decade, and Julia’s created something remarkable:

🦁 A signature character (Juma the Lion!)

🌍 A monthly travel-the-world class for kids aged 0–5

🎶 A curriculum that celebrates global music, sensory play, and imagination

📦 48+ multicultural lesson plans—with parents begging for more

But the real story? It’s what happens when a founder finally sees her idea for what it really is—not just a local class, but a movement. One with global legs.

In this Fearless and Flawed episode, we talk about:

🦁 Turning passion into a franchise model

🦁 Why kids’ classes are really about educating parents

🦁 Pricing, planning, and growing after you’ve already succeeded

🦁 How to show up, even when you don’t feel “business-minded”

🦁 The big vision: Juma boxes, Juma shows, and cultural experiences in every living room

Julia’s story is proof that you don’t need a pitch deck or an MBA to create something powerful—you need a spark, a map, and a parachute (literally… she has one).

✨ Listen to the full episode in the comments—and bring your whole imagination with you.