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Rebranding your Podcast: When, Why & How to do it right!
Episode 136
Published 10 months, 2 weeks ago
Description
If your podcast has outgrown its name, shifted focus, or needs a new look to better connect with your audience, a rebrand might be in your future.
In this episode of Legit Podcast Pro, Gordon Firemark (The Podcast Lawyer™) walks you through:
- When to consider rebranding—and when to hold off
- The 7 steps for a smooth transition
- The legal steps to take before you hit “publish”
- Real-world examples of rebrands gone wrong
- Tips for keeping your audience engaged during a transition
Resources Mentioned:
- FREE Trademark Registration Guide: http://podcasttrademark.com
- Secret Video (free lesson from Easy Legal for Podcasters): http://gordonfiremark.com/levelup
- Legal Templates: http://podcastlawforms.com