Episode Details

Why This Hotel Brand is Flipping the Franchise Script

Season 9 Published 1 year, 2 months ago

Last week while #NoVacancyNews was at AAHOA's #aahoacon25 I spoke with Chris Guimbellot, President & CEO of HI Hotels (Hospitality International).

👉 Highlights you won't want to miss:

• 💼 How HI Hotels' Advisory Council is steering real change across the brand (01:00)

• 🏆 The launch of the "Best of the Best" program—and why it flips the script on traditional franchise incentives (02:15)

• 📈 What hotel owners actually gain from meeting quality benchmarks (03:05)

• 🍽️ Where a local CEO sends you for dinner in New Orleans—pro tips included (04:05)

• 💡 Why rewarding excellence works better than enforcing standards (02:50)

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