Episode Details
Back to Episodes77. Why 'Where Do I Find Clients?' Is the Wrong Question for VAs and OBMs
Description
Ever find yourself constantly searching for the next best platform to find clients? You're not alone.
In this episode of Soulpreneur Scaling Stories, I dive deep into why "Where do I find clients?" is actually the wrong question to ask—and what you should be focusing on instead to consistently attract premium clients who are ready to say yes without hesitation.
I share my own journey transitioning from VA to OBM, including how I went from effortlessly attracting clients to struggling for an entire year to book just 3-4 new clients. This experience taught me that the issue isn't about platform-hopping or trying new marketing strategies—it's about becoming the obvious solution when potential clients do find you.
Whether you're constantly getting ghosted after discovery calls, hearing "your rates are too high," or simply not getting inquiries at all, this episode will transform how you position yourself and attract clients.
Key Points Covered:
✨ Why asking "Where do I find clients?" assumes the problem is external to you (and why that's incorrect)
✨ The three key positioning elements that make some service providers magnetic to premium clients while others struggle
✨ The difference between selling tasks versus selling transformation, and why the latter attracts clients who don't question your rates
✨ A practical 3-question exercise to help you shift your positioning right now, starting with identifying the specific problem you solve better than anyone else
✨ The simple positioning statement formula that makes you the only logical choice for your ideal clients
If you're tired of spinning your wheels with marketing tactics that aren't working, this episode provides the foundational shift you need to stand out from thousands of other service providers and become truly magnetic to your dream clients.
⚡️ Expansion 1:1 Coaching Program: My 3-month coaching experience designed to help you uncover your unique magic, craft an irresistible premium offer, and build a complete client attraction system.
💫 DM me "EXPANSION" on Instagram @soulfulbizcoachandrea for details on the limited beta pricing spots available.
For VAs & OBMs turning expertise into a signature method and a business that pays for outcomes, not hours.
BOOK A FREE BUSINESS AUDIT
Free 45-min call. Find your bottleneck, see what's possible.
FREE RESOURCES
Tools, trainings & community.
Expansion: 1:1 coaching to build your signature method and offer suite.
Effortless Attraction: 8-Week Marketing Intensive (Apr & Oct)
Foundations to Flow: 8-Week Offer Design Intensive (Feb & July)
Website | Instagram | Threads | LinkedIn | YouTube
Podcast produced and edited with love by @FerAssists