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[TREND WATCH] Mr. Porter's Daniel Todd: The editorial team's buy-in shapes product strategy
Published 6 years, 6 months ago
Description
Mr. Porter, the online-only retail destination for designer menswear, launched in 2011. As it's evolved over the years, it's expanded its focus beyond luxury products and explored a variety of new ways to integrate more designers and products. As a result, the role of Daniel Todd, its senior buyer, has changed. Todd discusses how he works with Mr. Porter's editorial team and how the retailer is incorporating emerging designers on the platform.