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What If Ithaca Hummus Bought Bitcoin? | Ep. 13 — Sat Chats Short Stacks
Description
In this Short Stacks episode, Chris breaks down what it would take for Ithaca Hummus to follow in Michael Saylor’s footsteps and implement a Bitcoin treasury strategy. From board approval and multi-sig wallets to the financial upside of collateralized Bitcoin loans, we cover the practical steps, implications, and opportunities of putting Bitcoin on a company's balance sheet.
Could a CPG (consumer paackaged goods) brand like Ithaca be the first grocery store product backed by Bitcoin? Tune in for this deep dive inspired by a YouTube comment from one of our subscribers.
We cover:
✅ How a company acquires Bitcoin
✅ DCA vs. Smash Buying
✅ Bitcoin-backed loans
✅ Unique opportunities for consumer brandsWant us to cover your question next?
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