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Forbes’ Mark Howard: Advertising is still a double digit growth business
Published 6 years, 10 months ago
Description
Many publishers are trying to diversify their revenue streams instead of relying solely on advertising for revenue growth. But for Forbes, the digital ad business is still seeing double-digit growth. In the latest episode of the Digiday Podcast, Forbes CRO Mark Howard discusses revenue diversification, why a paywall isn’t right for the publisher and more.