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Scaling Google Ads: Lessons from an $80B Journey with Sanjay Datta

Scaling Google Ads: Lessons from an $80B Journey with Sanjay Datta

Published 1 year, 5 months ago
Description

Sanjay Datta, CFO of Upstart and former senior finance exec at Google, joins CJ to discuss leadership, scaling, and the future of lending with AI. Sanjay spent 12 years at Google, helping grow it into an $80B global ads business. He sheds light on Google’s monetization model, the simplicity of its forecasting, and the power of centralized analytics. He also reflects on scaling Upstart from $10M to $500M, going public, managing investor and employee expectations, and staying agile through macroeconomic shifts.

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