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From Design to Impact: How to Champion Sustainable Growth with Leslie Roumilhac
Episode 537
Published 1 year, 3 months ago
Description
Leslie Roumilhac is the Creative Director at eCommerce agency Limesharp. She’s also obsessed with researching best-in-class sustainability initiatives in eCommerce.
Hit PLAY to hear:
- 🔎 Why shouting about sustainability might hurt your brand
- 🌿 How LimeSharp blends design with eco-friendly practices
- 🛒 The smart way to guide customers toward greener choices
- 💬 Why honesty (not perfection) wins loyal customers
- 🔄 The big opportunity brands are missing in circular commerce
Key timestamps to dive straight in:
[03:12] UX design journey from Paris to London.
[09:22] Sustainability: transparency over greenwashing.
[10:14] Transparent product sourcing and efforts.
[13:55] Timing of sustainability education.
[16:44] Post-purchase sustainability challenges.
[18:33] Listen to Leslie’s Top Tips!
Full episode notes here: https://ecmp.info/537
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This podcast uses the following third-party services for analysis:
Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/
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