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3 Rapid Retail Questions with Keta Burke-Williams, Founder of Ourside Perfume
Description
Hope you have enjoyed the full episode with Keta Burke-Williams, Founder of Ourside Perfume and took away some learning about the readiness it takes to launch in retail stores.
On this mini drop, here are 3 powerful questions I asked Keta specifically about launching into retail stores - Enjoy! (and learn).
- What advice would you give to emerging founders in the beauty and fragrance space?
- What was the biggest challenge you faced when launching Ourside in retail, and what steps did you take to overcome it?
- How do you manage retail partnerships to maintain strong sell-through and keep your products on the shelves long-term?
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