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16a. Musk and Twitter Ads
Published 3 years, 4 months ago
Description
Recurring guest Astral joins me for a joint episode (Episode 16) of The Carousel podcast. Recently-Twitter-banned Astral wonders how and why Twitter advertising impressions relate to Elon Musk’s purchase of the platform. Also covered:
* Why Musk balked on the Twitter deal—all just a negotiating tactic?
* How selling social media impressions to advertisers—the backbone of the entire internet—is a fake enterprise.
* Why Twitter is so much worse at monetizing ads than Facebook and Google.
* Is Musk the Red Caesar that will conquer America?
* Whether Cambridge Analytica actually helped Trump win.
* Caesarism, Rome, and the power of the president.
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