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How can I turn my newsletter into a podcast?

Season 3 Episode 33 Published 3 years, 7 months ago
Description

Want to know a secret that saves me a TON of time (and can save YOU time too)?

This podcast isn’t the only place you’ll see this content. You’ll see it on Instagram, on LinkedIn, and in my newsletter. The process is easier than you’d think. Here’s how mine works.

Show Notes

First, I put the text of these posts into a Google Doc. This ensures that both my VA and I can access it.

I also have an automaiton that moved that Google Doc into Airtable. Listen to the podcast to learn more about that!

From our project tracker (we use Airtable), she knows to take those docs and use a Canva template to turn the text into a set of images for LinkedIn and Instagram.

Now I have the basic text. I use that as the basis for my next Profitable Podcaster episode.

The Google Doc is basically my outline! I may add more notes and context once I’m on the mic.

Then I copy the text from Google Doc and add it to ConvertKit for my next newsletter.

The only change I’ll make here is including a callout to listen to the episode.

So there you have it! One Google Doc that serves as 4, platform optimized, pieces of content.

Take the topic and main points, and rework them for the platform.

And make sure you point each piece of content to the other!

Give people options and build your cross-platform followings.

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About Streamlined Podcaster: This is the show for solo podcasters who love their podcast but hate how much time it takes. Each week, host Joe Casabona shares the systems, workflows, and podcast automation that let you run a great show without burning out.

Joe has been a solo podcaster for 15+ years and helps solopreneurs replace manual tasks with reliable systems so they can take time off worry-free. He knows firsthand what it takes to produce a quality show solo — and he's here to help you do the same.

Get Joe's favorite podcasting tools: https://streamlinedpodcaster.com/tools

Connect with Joe on LinkedIn: https://www.linkedin.com/in/jcasabona/

Have feedback? Send a voice note to the show!

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