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Back Market’s Bold Moves: From Refurbished Phones to Cultural Impact
Description
In this episode, we sit down with Karin Dillie, a leader at Back Market, to explore how the company is redefining the resale market for electronics and driving innovation in the circular economy. From her career journey—starting at Sotheby’s to becoming a key player in sustainable tech—to insights on consumer trust, right-to-repair movements, and global resale trends, this conversation covers it all.
Key Discussion Points:
The evolution of resale markets: from fashion to electronics
How Back Market builds trust with consumers through quality and transparency
The role of legislation and policy in advancing circular economy practices
Gen Z's influence on secondhand tech adoption
The importance of digital product passports and right-to-repair movements