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#192 Why The NBA's New In-Season Tournament Is Really About Media Rights

#192 Why The NBA's New In-Season Tournament Is Really About Media Rights

Published 2 years, 6 months ago
Description

The NBA has seen its regular season viewership decline over the last several decades, and players routinely conduct load management throughout the season. So the NBA recently announced the addition of a new in-season tournament, and today’s podcast examines why its timing is critical to the league’s new media rights deal. Enjoy!


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