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When Literature Meets Strategy: How Brianna Lewke’s Academic Background Helped Her Ace Sales Enablement

When Literature Meets Strategy: How Brianna Lewke’s Academic Background Helped Her Ace Sales Enablement

Season 2 Episode 47 Published 1 year, 1 month ago
Description

Brianna Lewke is the Senior Director of GTM Enablement at Lyra Health, where she ensures every market-facing employee is equipped to do the best work of their career. This episode of the Go To Masters Show features Brianna, as she talks about:

  • Her unique journey from German literature to sales enablement
  • Why enablement needs to be about teaching vs. training
  • Tips for improving cross-functional collaboration as RevOps

Connect with Brianna

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