Episode Details

Back to Episodes

Price War in the UK and the 95-year Rivalry between P&G and Unilever

Season 1 Episode 11 Published 1 year, 1 month ago
Description

This week, we dive into the £3.5bn supermarket stock market sell-off as Asda triggers a price war. Plus, P&G strengthens its dominance over Unilever, while Unilever bets big on social-first marketing. What does this mean for FMCG brands and retailers? 

FMCG Weekly - News and trends curated by Accuris, the leading independent consultancy for revenue growth management

Listen Now

Love PodBriefly?

If you like Podbriefly.com, please consider donating to support the ongoing development.

Support Us