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Structuring, Selling & Scaling Offers with 7 Figure Financial Coach Gina Knox
Description
This week on Sold Out Offers, we’re getting real about money, profitability, and designing offers that actually work with the incredible Gina Knox. Gina is a financial coach for entrepreneurs with variable income, and she’s helped her clients build over $22 million in wealth portfolios.
In this episode, Gina shares why every money problem is actually a design problem and how small business owners can rethink their finances to create long-term sustainability. We also talk about pricing strategies, what really makes an offer profitable, and why most “passive income” dreams are a myth (spoiler: if you want passive income, invest in the stock market).
Plus, Gina breaks down why tracking your numbers and spending intentionally is the fastest way to scale without stress.
If you’ve ever felt overwhelmed by your business finances or unsure about how to structure your offers for real profit, this episode is packed with juicy tips that will change the way you think about money and growth.
What You’ll Learn in This Episode
- Why money problems are actually design problems (and how to fix them).
- The real definition of a profitable offer (hint: it’s about more than revenue).
- The role of tracking, spending, and investing in sustainable business growth.
- Why "passive income" isn’t real and what to focus on instead.
- How to align your financial goals with your offers for maximum impact.
"If you learn how to spend money wisely in your business, you’ll never wonder why you’re not growing." – Gina Knox
Connect with Gina:
https://open.spotify.com/show/2rtksjv94twZlvwnaahfen
https://www.instagram.com/ginaknox/
Step into my festival world...
🎪 Create you own Offer Line Up with my free masterclass
🎪 Pop your name down for my free monthly networking events, The Secret Set
🎪 Explore Dreamium, my offer design program
🎪 Come and say hiiii on Instagram and Threads
Mentioned in this episode:
Join Dreamium
If your offers don't quite make sense together or feel aligned with where your business is heading, you probably need an offer ecosystem. Go back to school on your offers this September inside my offer design school, Dreamium. Just five places available for right-fit students. Apply today at ceelslockley.co/dreamium for your dreamy offer plus a back-to-school bonus: two 30-minute private lessons with me.