Episode Details
Back to Episodes
24. Reinventing a Business Through Digital Storytelling with Patrice Poltzer
Description
Patrice Poltzer didn’t just switch careers—she burned it all down and rebuilt from scratch. Moving from Brooklyn to Lisbon with her family, she ditched the traditional corporate path, pivoted from television producer to business owner, and faced the tough reality of reinvention. But here’s the twist: she never planned to be an entrepreneur. Now, she’s using storytelling and AI to help others show up authentically online.
In this conversation, Patrice and I talk about the messy middle of career transitions, why calling yourself a "freelancer" might be holding you back, and how AI can actually help you find your voice. She shares the unexpected moment that changed her business trajectory, the story behind her viral LinkedIn post, and why her vulnerability about hearing loss sparked unexpected connections, proving that authenticity cuts through digital noise and that marginalized voices must take up space. If you’ve ever doubted whether your story is "big enough" to matter, this episode is for you.
In this episode, we discuss:
- What happens when you stop calling yourself a freelancer and own your expertise
- How AI can actually make storytelling more authentic
- "Do I really need to be on LinkedIn?"—The surprising answer for entrepreneurs
- How personal stories (even the ones you’ve kept quiet) can drive business success
- Why the fear of saturation is BS (and how to stand out in a crowded market)
- What makes podcasting the ultimate relationship-building tool for female entrepreneurs
Loved this episode? Ready to build with more clarity and calm?
Come join the FREE Headquarters Community— a space for women entrepreneurs to grow their businesses and feel supported doing it.
We’re hosting the Founder Series this month: a lineup of live calls to help you reset, realign, and rise. All free.
Want more behind-the-scenes insight?
I share quick weekly emails from the messy, magical middle of entrepreneurship — including mindset shifts, business lessons, and what I’m learning in real time.
Connect with Sam:
- Instagram: @growwith_sam
- Website: www.samanthafackler.com
- YouTube: @confessions-samantha-fackler
- Book a call with Sam