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The Power of Podcasting to Build Your Authority with Tom Hazzard
Description
In this episode of Daily Mastermind, host George Wright III speaks with Tom Hazard, co-owner of Podetize, about the evolution and power of podcasting for business growth and personal branding. Tom shares his journey from industrial design to becoming a podcasting pioneer, with over 40 U.S. patents to his name. The discussion covers innovative strategies for leveraging podcasts, including turning episodes into blogs to enhance SEO, using podcasts to build authority, and employing 'Promo Cast' techniques for broad advertising through mobile apps. With insights on improving keyword rankings, maximizing content distribution, and achieving measurable results, this episode offers valuable resources and practical tips for anyone looking to start or grow a podcast. Listeners are encouraged to explore helpful links and connect on social media for further engagement.
00:17 Tom Hazard's Background and Achievements
01:51 Journey into Podcasting
04:14 Innovative Podcasting Strategies
07:01 The Power of Blogging for Podcasts
11:08 SEO and Longevity of Blog Content
16:34 Current Podcasting Landscape and Opportunities
18:05 Maximizing Your Influence Through Multicasting
19:01 Building Authority with Podcasting
21:36 The Power of Voice in Podcasting
23:55 Syndication: Expanding Your Reach
28:07 Innovative Promotion Strategies
29:19 Introducing Promo Cast
You have Greatness inside you. I know you can Learn, Grow and Accomplish anything you put your mind toward. I appreciate you listening today.
George Wright III
CEO, The Evolution Group
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