Episode Details
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The Art and Science of Category Management
Season 2
Episode 30
Published 1 year, 1 month ago
Description
This episode is brought to you by Equal Exchange.
In this week’s episode of The Buyer’s Desk, Chris, Angela, and INFRA Category Manager Jared Peterson break down the nitty-gritty of effective category management – roundtable style! Listen in for tactical tips about how you can balance data with larger customer trends, use aesthetics to your advantage, and win in every category.
Next month, we kick off our March B-Corp theme with a SPINS data discussion. Don’t miss it!