Episode Details

Today I talk about how the Bored Ape Yacht Club NFT collection is a masterclass in marketing. BAYC is an NFT collection that is the gold standard for NFT marketing - from capitalizing on exclusivity, to creating utility, to cultivating community.

TIME-STAMPED SHOW NOTES

• [00:00] - What is the Bored Ape Yacht Club?
• [00:50] - Celebrities that have Bored Apes
• [01:39] - Owning an Ape has an exclusivity factor
• [02:45] - Bored Ape NFTs have utility
• [03:30] - Bored Apes: the new Supreme?
• [04:15] - Bored Apes build community
• [06:01] - BAYC is the first strong NFT community out there
• [06:45] - BAYC keeps growing because they keep investing in growth
• [07:33] - Outro

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Programs:

✌️Free Masterclass On How To Create Your Dream Business https://levelingup.com/masterclass

👾 Get My Book, Leveling Up: How to Master the Game of Life + FREE Bonuses https://levelingup.com/freebook 

🤵Learn How To Start Or Grow Your Agency https://try.consultingschool.io/growth-chat/

💰Marketing School Training + Ad Free Podcast https://www.marketingschool.io/pro 

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📈 Single Grain - Digital Marketing Agency - http://www.singlegrain.com/ 

Watch:

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