Episode Details

"They weren't just buying the product, they were buying the whole package."

That's how Chris Thoreau was able to go to a farmer's market selling one crop.  Just one.  Sunflower shoots.  He was able to go to market with just one crop because he was selling a product that had a great story.  

There's a lot in this one and at its core this interview focuses heavily on core success principles - relentless testing and experimentation, constant record keeping and analysis, and knowing what to focus on.  

Growing Your Microgreens Business Course with Chris Thoreau: http://www.permaculturevoices.com/microgreens

Listen to past episodes at: https://www.paperpot.co/podcast

Increase farm efficiency with the Paperpot Transplanter and Other Small Farm Equipment at https://www.paperpot.co/

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