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495: The Multi-Million Dollar Pivot

Published 3 years, 8 months ago
Description

The cocktail content business wasn't paying the bills, but a slight pivot changed everything.

Chris and Julia Tunstall from ABarAbove.com were disappointed with the quality of existing barware on the market. So they placed a big bet that they could do better—and sold out in 3 weeks.

This is a story about the power of being a part of your community and listening to what they really want.

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