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Why Video Podcasting Isn’t a Podcast Growth Strategy (And Why It Backfires for Most Shows) | Bryan Fittin

Episode 315 Published 1 year, 3 months ago
Description

You’ve been told video podcasting will help more listeners find your show, and every platform is pushing it as the next big thing. But podcasters everywhere are finding out fast that adding video only equals longer recording days, more time spent editing, and still seeing the same downloads week after week. 

Bryan Fittin (founder of GoRogue Studios) is breaking down why video podcasting requires more than filming your podcast and uploading it everywhere if you want it to work, plus which platform is the best if you want to test video podcasting for your show (hint: it’s not YouTube). 

If you’re wondering whether video podcasting is worth the time or whether there are other podcast marketing strategies that can help you grow faster, hit play and let’s dive in.

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0:03 – Why Adding Video Won't Increase Your Downloads

1:49 – 2 Ways AI Video Clips Undermine Your Authority

3:08 – Why Starting on YouTube Leads to Views but Not Podcast Listeners

5:28 – 3 Things That Have to Change Before Video Will Work for Your Podcast

12:22 – How to Decide If Video Will Help Your Podcast or Hold It Back

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