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Optimizing Your Category Management with KeHE
Season 2
Episode 29
Published 1 year, 2 months ago
Description
In this episode, Chris and Supply Agreement Assortment Lead Aprille Thurheimer sit down with KeHE Account Managers Kelly O’Neil, Jessica Williams, and Nick Mattheissen to explore how category management drives success in natural food retailing. They dive into how data insights like APL and item gap reports help retailers refine product assortments, plus the power of hyperlocal strategies and smart merchandising. Get the inside scoop on planograms, measuring reset success, and innovative product programs that can take your category management to the next level!
Be sure to tune in next week where we'll wrap it all up with a category management roundtable!