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How to qualify leads and convert them into paying customers, CreatingReorganized, Prof. Dr. Eleonore Soei-Winkels
Description
Can you tell which followers are just browsing and which are actually ready to buy?
Do you dread the thought of feeling "salesy" on your podcast, or worse, talking into the void without a clue whether your content is moving the needle for your business?
In this CreatingReorganized episode, you'll discover the strategic framework that turns casual listeners into qualified leads — and qualified leads into paying customers — without burning out or selling your soul.
Join Prof. Dr. Eleonore Soei-Winkels — a Chinese-Indonesian immigrant, neuroscience PhD, former IT strategy consultant at Accenture, psychology professor, and host of two international video podcasts — as she breaks down her battle-tested system for building a 24/7/365 automated sales engine powered by one simple thing: your podcast.
You'll learn to segment your audience into three listener types (curious explorers, engaged learners, and potential buyers), build lead magnets that qualify prospects while you sleep, and structure every episode so your ads feel like valuable content — not interruptions. She reveals the eight-component work analysis framework that transforms chaotic content creation into a repeatable, outsourceable machine.
Discover the exact tech stack — #Descript, #Podbean, #TypeForm, #ActiveCampaign, #Thinkific, #Castmagic, and #Metricool — that lets a full-time mom and professor produce five polished episodes in two weeks, extract 20+ social media clips per episode, and maintain a 100% weekly retention rate. Plus, learn why storytelling (not credentials) earns trust, why super fans matter more than buyers for growth, and why going solo beats interviewing guests for most business podcasters.
If you're ready to stop guessing who your next customer is and start building a podcast that finds, nurtures, and converts them on autopilot — this episode helps you market your business according to your vision of life.
Click here for the full transcript & free resources for your own video podcast
Dear soon-to-be founder!
Welcome to YOUR future of working on your own - for yourself!
Are you an underrepresented, underprivileged and underserved young talent who doesn't want to waste valuable life time in non-appreciative companies that will possibly ignore your contributions?
Are you a working mom or dad with business & leadership skills, and experiencing obstacles like being passed over for promotions since parenting openly, so now you want to find a way to earn money in a self-determined family-friendly way?
Or maybe, you are just in the middle of your life, and you don't want to work (AND live!) like you have learned from boomers before you.
Are you interested in becoming a sustainable founder of your own (side) business & creator as a runway for your better future?
This #CreatingReorganized show is for you! Prof. Dr. Eleonore Soei-Winkels will share seasonally why it’s key to strategically reorganize your content creation process for various platforms, including YouTube, Podcast players, TikTok, Instagram, Pinterest, and LinkedIn. You will learn why building a sustainable business allows you to live according to your vision of life. Apart from being a professor for industrial and occupational psychology, she’s a mom of two kids in primary school. She’s the host & producer of the #PostdocTransformation show for scientists leaping into business. You can find her on all above social media platforms.
Do you need the full transcript and free CreatingReorganized resources? Click here:
https://postdoctransformation.ac-page.com/creatingreorganized_show0002
Do you have business promotional video podcasting questions? Click here to let me know them here (live