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How Chiropractic Got an Anti-Sales Mindset (She Slays Replay)
Description
In this She Slays Replay, Dr. Jay LaGuardia dives into the roots of chiropractic’s anti-sales mindset and why it’s time to leave it behind. He shares how the reliance on insurance reshaped the profession’s approach to selling and highlights the critical role of effective communication in creating lasting impact. If you’ve ever felt conflicted about the balance between passion and profitability, this conversation offers a fresh perspective to help you embrace sales as a vital part of your mission.
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Rich Doc Playbook
Let's be honest. We've all been given the same playbook. Go to grad school. Become a great doctor. Open a clinic. Help enough people. Work hard. Build a successful practice. Make plenty of money. Be happy. That was the promise. Yet here you are. Maybe your clinic is thriving. Maybe you're still trying to get it off the ground. Either way, there's a good chance you're chasing the same thing almost every healthcare entrepreneur is chasing: the belief that the next milestone will finally make everything click. The Rich Doc Playbook was created to challenge that assumption. Not because building a successful clinic isn't important, but because we believe there's a bigger conversation our profession isn't having.
INSiGHT CLA
This episode is brought to you by the INSiGHT scanning system from CLA, the tool that helps chiropractors show patients objective neurological data so the value of care becomes clear, fueling conversion, retention, and growth. She Slays listeners get preferred pricing, affordable financing, and a free Getting Into Scanning guide.