Episode Details

On today's podcast Nicole is joined by one of the cofounders of By Sarah London, a UK based B Corp skincare brand that was founded by Sarah and today’s guest Lauren to help stressed and sensitive skins, an idea that was born on the back of Laurens cancer diagnosis and subsequent own personal skincare difficulties. 

KEY TAKEAWAYS

• Sarah first developed natural skincare to restore and repair her sister's sensitive, fragile skin when she was recovering from an aggressive form of leukaemia, with only a 20% chance of survival.
• After a life-saving stem cell transplant from Sarah, the sisters teamed up to launch By Sarah London with the purpose of transforming emotional wellbeing for sensitive, stressed skin.
• By Sarah London makes natural, science-led formulations strengthen the skin barrier and support the skin's microbiome to repair, regenerate and regain balance, through innovative plant oil formulas that deliver vital nutrients, enzymes, and lipids. 
• They are handmade in the UK and developed with the highest quality, cold-pressed organic and upcycled plant oils, every drop is there for your skin to deliver long-lasting results. They avoid synthetic fragrances, essential oils and ingredients known to irritate sensitive skin. 
• By Sarah London is a certified B Corp, meaning they are committed to safeguarding the planet and minimising their environmental impact.
• Top tip for By Sarah London’s hero facial oil is to apply to slightly damp skin to get the best results.  

BEST MOMENTS

‘It’s great to see how the brand went from such an authentic place to other people’s lives’

‘At the time I didn't have the vocabulary for manifestation, it was just an intuitive step’ 

‘It’s like a superfood smoothie for your skin, that’s what put us on the map’

EPISODE RESOURCES

Bysarahlondon.com

Lauren Murrell - University of Oxford - London, England, United Kingdom | LinkedIn

BY SARAH LONDON (@bysarahlondon) • Instagram photos and videos

ABOUT THE HOST

Buying & retail expert Nicole Higgins spent the last 18 years working for companies such as Primark, M&S, Debenhams and Asda, sourcing & developing products from all over the world, building strategies for blue chip businesses, and increasing bottom line sales and profit, adding over £40 million in incremental business to the bottom line. 

Nicole now uses that experience and works as a consultant and coach for entrepreneurs and small to medium sized business owners, helping them start and scale their product businesses as The Buyer And Retail Coach (TM) 

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