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#114 | What a Life Sciences Marketing Expert Can Teach MedTech Founders About Global Growth
Description
What does it really take to build a global presence in healthtech and life sciences?
In this episode of The H-Files Podcast, Hakeem Adebiyi sits down with Kath Darlington MBE, founder of The Scott Partnership - a global B2B marketing agency working with leading life sciences and MedTech companies. Kath shares her journey from start-up to international agency, and the lessons she’s learned from two decades of helping health businesses grow across borders.
Here’s what you’ll learn:
– How to develop a marketing strategy that actually works across markets
– Why understanding your niche is essential for global success
– How life sciences and MedTech brands can use B2B marketing to drive real results internationally
Whether you're a healthcare leader, MedTech founder, or commercial lead thinking about expansion — this episode is packed with practical wisdom.