Episode Details

For the first time in years, I’m joined by a guest on the podcast, and it’s a special one! My friend and past client, TaVona Denise, shares her incredible results from the Free Mini Service Challenge, where she booked 16 free mini service calls without using social media. In this conversation, we break down her approach to direct outreach, her messaging insights, and the surprising opportunities that emerged from this simple yet powerful strategy.

What You’ll Learn in This Episode:

• 💡 The power of direct outreach: How TaVona booked 16 calls by reaching out to people she already knew.
• 🧠 Why free doesn’t mean “no value”: How to structure free mini services as a strategic marketing tool, not just giving away your time.
• ✨ Crafting irresistible offers: How specificity in your messaging makes you stand out and attracts the right clients.
• 🔑 Market research with a twist: How TaVona used these calls to refine her target audience and messaging for a profitable pivot.
• 📈 Converting conversations into clients: Hear how this process led to $8,000 in sales without ever feeling pushy or salesy.

Links and Resources:

• Free Mini Service Challenge – Purchase the step-by-step guide to running your own Free Mini Service Challenge for $47 USD.
• Enroll in Yay for Clients! – Save $200 when you enroll this week or get started for just $37/month. (Offer ends Jan 28 at 5pm PT)
• Learn more about TaVona Denise: Visit TaVona’s website.
• Contact Me: DM me on Instagram or email hello@courtneyschall.com.

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