Episode Details
Back to EpisodesComcast and other TV streamers are now chasing YouTube’s ad dollars instead of the other way around
Published 1 year, 7 months ago
Description
TV providers and streamers’ real competition isn’t each other, it’s social video. Or at least that’s what the president of Comcast Advertising, James Rooke, said during an interview on Wednesday at CES 2025 in Las Vegas.
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