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Guitar Retailer Creates Facebook Store
Published 11 years, 10 months ago
Description
A growing percentage of Internet consumers use Facebook. By some accounts, it is the second most-popular website, and ecommerce merchants are now finding ways to tap into that traffic. One of them is The Guitar Syndicate, a newly-launched retailer of musical intruments and accessories. It uploads inventory from its ecommerce site to a “Store” tab on its Facebook site. The co-owner of The Guitar Syndicate, Scott Burnett, discuss the company’s Facebook strategy with Practical Ecommerce’s Kerry Murdock.