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Building an Ecommerce Business, Part 15: Content Essentials

Building an Ecommerce Business, Part 15: Content Essentials

Published 6 years, 11 months ago
Description
Content marketing for ecommerce businesses is much more than a sales pitch.  Done well, it connects with prospective customers and tells the story of a brand. In this episode 15 of my series on building an ecommerce business from the ground up, I spoke with Andrew Snavely, the founder of Primer, an online magazine, and Ryan Hunter Masters, the founder of Show Her Off, and a dance instruction site.
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