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Inside INFRA's Growth With Pat Sheridan

Inside INFRA's Growth With Pat Sheridan

Season 2 Episode 23 Published 1 year, 3 months ago
Description

The Buyer’s Desk is back, and we’re kicking off 2025 talking all about growth! In episode one of this month’s four-part series, SPINS Senior Retail Insights Manager Jim Olson sits down with INFRA President & CEO Pat Sheridan to talk about INFRA member growth in the natural channel, the transition to A/B ad cycle, how members should approach brand mergers and acquisitions in the new year, and more!  

Stay tuned for next week’s episode, where Chris sits down with Stephanie Painter, Co-Founder of The Painterland Sisters Skyr Yogurt to talk brand growth.

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